As its name implies, a DSP is driven by the demand side of the advertising equation: Advertisers seek inventory that will help them reach the right audiences at the right time, within a defined budget. The first steps towards RTB were taken with the introduction of ad networks and exchanges, https://sicurezza-pubblicitaria78990.thenerdsblog.com/33307389/la-guida-più-grande-per-conversioni-pubblicitarie