In the concept of digital advertising, businesses and marketers must measure the effectiveness of the campaigns to ensure maximum return (ROI). One of the most traditionally used metrics for assessing ad performance is CPM, or Cost-Per-Mille. CPM marketing focuses on the cost advertisers pay for each and every thousand impressions https://birchclerk8.werite.net/understanding-cpm-marketing-how-cost-per-mille-cpm-drives-digital