Solar reflectance refers to a material's ability to reflect sunlight, while thermal emittance is the ability to release absorbed heat. Cool roofs typically have a light-colored or white surface, which helps to reflect a significant portion of the sun's rays back into the atmosphere. This reflective property minimizes the amount of solar energy absorbed by the roof, keeping the buildin... https://www.coherentmarketinsights.com/market-insight/cool-roofs-market-2679